Advanced Typography: Final Compilation & Reflection

 21/4/25 - 22/7/24 (Week 1 - Week 14)

✩ WONG MEI YEE 0367857

Advanced Typography / Bachelor of Design (Hons) in Creative Media / Taylor's University

✩ Final Compilation & Reflection



TABLE OF CONTENTS


Instructions



Task 1: Exercises

 TASK 1 ← link to task 1

EXERCISE 1 FINAL JPEG 

Figure 1.1, Grid System, Week 1(21/4/2025).


Figure 1.2, Transitional System, Week 1(21/4/2025).


Figure 1.3, Bilateral System, Week 1(21/4/2025).


Figure 1.4, Dilatational System, Week 1(21/4/2025).


Figure 1.5, Random System, Week 1(21/4/2025).


Figure 1.6, Radial System, Week 1(21/4/2025).


Figure 1.7, Modular System, Week 1(21/4/2025).


Figure 1.8, Axial System, Week 1(21/4/2025).

EXERCISE 1 FINAL PDF (WITHOUT GRID)

Figure 1.9, Final PDF without grid, Week 1(21/4/2025).

EXERCISE 1 FINAL PDF (GRID)

Figure 1.10, Final PDF with grid, Week 1(21/4/2025).

EXERCISE 2 - Type and Play

Exercise 2 Final JPEG

Figure 1.11, Final Outcome JPG, Week 4 (13/5/2025) .

Exercise 2 Final PDF

Figure 1.12, Final Outcome PDF , Week 4 (13/5/2025) .

Task 2: Key Artwork and Collateral

 TASK 2 ← link to task 2

Task 2A Final Outcome

Figure 2.1 Final Outcome JPEG of Task 2a week 6 (26/5/2025).
Figure 2.2 Final Outcome JPEG of Task 2a week 6 (26/5/2025).
Figure 2.3 Final Outcome JPEG of Task 2a week 6 (26/5/2025).
Figure 2.4 Final Outcome JPEG of Task 2a week 6 (26/5/2025).
Figure 2.5 Final Outcome JPEG of Task 2a week 6 (26/5/2025).
Figure 2.6 Final Outcome PDF of Task 2a week 6 (26/5/2025).

Task 2B Final Outcome

Figure 2.7, Final Outcome JPEG of Task 2b week 8 (9/6/2025).
Figure 2.8. Final Outcome JPEG of Task 2b week 8 (9/6/2025).
Figure 2.9 Final Outcome JPEG of Task 2b week 8 (9/6/2025).
Figure 2.10 Final Outcome JPEG of Task 2b week 8 (9/6/2025).
Figure 2.11 Final Outcome JPEG of Task 2b week 8 (9/6/2025).

INS profile←Instagram link
Figure 2.12 Final Outcome JPEG of Task 2b week 8 (9/6/2025).

Figure 2.13 Final Outcome PDF of Task 2a week 8 (9/6/2025)..

Task 3: Type Exploration and Application

 TASK 3 ← link to task 3

1. Hexellence ← Link to download font

2. Font Presentation & Font Application (JPEG & PDF)

Figure 3.2.1, Outcome, Week 13 (22/7/2025).


Figure 3.2.2, Outcome, Week 13 (22/7/2025).

Figure 3.2.3, Outcome, Week 13 (22/7/2025).


Figure 3.2.4, Outcome, Week 13 (22/7/2025).


Figure 3.2.5, Outcome, Week 13 (22/7/2025).


Figure 3.2.6, Outcome, Week 13 (22/7/2025).


Figure 3.2.7, Outcome, Week 13 (22/7/2025).


Figure 3.2.8, Outcome, Week 13 (22/7/2025).


Figure 3.2.9, Outcome, Week 13 (22/7/2025).


Figure 3.2.10, Outcome, Week 13 (22/7/2025).



Figure 3.2.11 Outcome (PDF), Week 13 (22/7/2025).

Reflections

Experience
This projects pushed me to explore both personal expression and systematic thinking. From discovering meaningful shapes in my own name to extracting letterforms from architectural structures, I gradually moved from emotional storytelling to technical precision. Building a full typeface on a 30° hexagonal grid taught me how to balance creativity with constraints. Although it was challenging, seeing my font applied on real-world items like posters and tote bags made the journey feel rewarding and complete.

Observations
I realised how even the smallest formal changes — a curve, an angle, a baseline shift — could dramatically affect the tone of a typeface. Despite working with strict grids, I noticed how certain letters still carried personality and softness. This process also showed me how typography can express identity, mood, and emotion, not just through shapes, but through layout, rhythm, and composition.

Findings
I learned that good type design is not just about drawing letters — it’s about building a consistent, functional system that can adapt across different contexts. Technical details like spacing, alignment, and vertical metrics play a huge role in readability and tone. Most importantly, I discovered that the strongest ideas often begin from something personal, and that emotion and logic can coexist in type.


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