DPI WEEK 6
✩ WONG MEI YEE 0367857
✩ DPI / Bachelor of Design (Hons) in Creative Media / Taylor's University
✩ Week 6
TABLE OF CONTENTS
Lecture
ꕤ WEEK 6 POSTER DESIGN
Emphasis
✧ Key principle to make certain elements stand out.
✧ Directs viewer's attention to the most important part of the design.
Balance and Alignment
✧ Ensures visual stability and structure in design.
✧ Aligns elements harmoniously to create an organized appearance.
Contrast
✧ Create visual interest and distinction between elements.
✧ Enhances readability by differentiating the background and foreground.
Repetition
✧ Reinforces a unified look by repeating visual elements (e.g., colors, fonts).
✧ Helps establish a consistent and controlled motif.
Proportion
✧ Refers to the size and weight relationship of design elements.
✧ Often easier to manage by dividing the design into sections.
Movement
✧ Guides the viewer's eye through the composition.
✧ Tells a visual story or communicates a sequence.
White Space (Negative Space)
✧ The empty space surrounding elements.
✧ Allows the design to breathe and prevents clutter.
Practical
Exercise 1
Final:
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| Figure 1.2 Process 1. |
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| Figure 1.3 Process 2. |
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| Figure 1.4 Process 3. |
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| Figure 1.5 Process 4. |
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| Figure 1.6 Process 5. |
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| Figure 1.7 Process 6. |
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| Figure 1.8 Process 7. |
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| Figure 1.9 Process 8. |
Exercise 2
Final:















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